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Centennial Hongji Hall and L←®∏ino Sunshine Industriε✘ ×al Tourism were selected as 2022 Nati←∏™onal Industrial Tourism Demonstrati‍​on Base

Release Time：

2022-09-21

On November 3rd, the Ministry of C δulture and Tourism launched publ€≈ic announcements of 53σλ national industrial to↑♣$urism demonstration basπ∑♣es. There are two two in Shandong ∑•Province, Tsingtao Brewery Museum, C↕✘÷entennial Hongji Hall and Lino Su÷✘nshine Industrial To¥§←urism Base. This is the third n€∏↑σational honor obtained by th§​♣e Hongji Hall of Tradi₽←δtional Chinese Medicine Cu ×€λlture Scenic Area after the Nationalσ§ AAAA -level tourist attraction↓∏∑♣ and the national fo Ω→¶rest recreation base pilot consε ₹₽truction unit.

On November 3rd, the Ministλ✔ry of Culture and Tour₽¶α​ism launched public announcements o©ε≠ f 53 national industrial tourism d∑α♦®emonstration bases. There are tγ™wo two in Shandong Prov×↕©ince, Tsingtao Brewery Museu$÷♦m, Centennial Hongji Hall and Lino ≈Ω¶πSunshine Industrial Touris÷♠≥₩m Base. This is the th"‌σird national honor obtained by the ∏←™ Hongji Hall of Trad>β<itional Chinese Medicin≈ε$e Culture Scenic Area after t✔×αhe National AAAA -level tourisπ★t attraction and the national fore∏ε ♠st recreation base pilot constru∏α₹ ction unit.


Since the construction ≠‌®©of Hongjitang Traditional®×δ Chinese Medicine Cul<•Ωture Scenic Area, it hγ×as actively carried out the appli€±πλcation of national industrial touri₹λπsm demonstration bases, and '‌in corporate image, pro₽±®≤duction and operation, cultu¥σ↕ral value, ornamental value, tou×♠÷≥rist routes, tourism products, tγ‍£>ourism management, tourism se€✘curity, comprehensive ↑£management and environmental environmenβ&✘t Protection and other aspects hav↑☆​‍e reached the evaluation standards. Acc®¶φording to the industry standards of th$‍εe National Industrial Tour<π☆ism Demonstration Base Standards and Eε↑valuation, the Ministry oβ÷f Culture and Tourism is recommend ×ed by the cultural aπ♦σ÷nd tourism administr₽£¶ative departments of various ↕&£∏provinces (autonomous regions, mα unicipalities). Essence


In 1994, Leno Group has always adheΩ‌♥red to the road of innovation, green, a¶₽nd open development, ≈₩∑and gradually created an indu≤✘<₩strial cluster with large hea♣‌αlth industries, new energy indus¥✔tries, and new materi≈ "♣al industries represent≥≠ed by Hongji House. ​♣Domestic layout has a±‍±✘ strong green industrial park such a$↔s Nuo Sunshine Industrial Park, Hon ↔∑gji Hall of Traditional Chinese↕☆‍ Medicine Cultural Industr§​ial Park, and Wuhan Lino C‌↑♥hemical Industry Park. Hongj​ i House Pharmaceutical Group wa÷​$Ωs founded in 1907. It has a ♣∞history of more than 110 years. It i∏α≤s the only century -old Chinese®€ ♥ medicine pharmaceutical physica↕•♣πl enterprise and a century -old§☆ brand key cultivation enterprise ↓ε in Shandong Province"σ. At the same time, "Hon₹↕gji Hall" is my countγ★λ"ry's first batch↕> of Chinese old Chinese n'λ'£ames, the top 100 Chi✔σ↑¶nese national pharmaceutical brands, a>δ≠nd a national high -tech enterpr≈δise. And the first Chinese medicin§¥e product to the world. The✘σ "Artificial Musk→♦ Development and its industriα↕‌ alization" project won the f→£∑"irst prize of the 2015 ₩Ω>∑National Science and Technol ‌ogy Progress, representing the☆±α§ highest level of tradiγαtional Chinese medic÷£ine scientific and technolo•£gical innovation.


With the foundation of deep indust₹↕rial development and ≤σrich corporate cultu∞↕₹λre, Lino Group, which i♥εΩnherited the Confucian culture→∏↑, is rooted in the Hongji Hall Pharma&₽ceutical Group, whic♥₩"h is rooted in Qilu land. On the basi¶™>s of inheriting the essence of inher $itance and guarding th•<e innovation, the high starting ‍✘₹point has established a mσπodern Chinese medium. δσ>The pharmaceutical and λ≤cultural tourism scenic spot has ac↑≈hieved a jump from the ind¥♠ustrial park to the tourist attraction¥ ≠.


Hongjitang TCM Culture Touri₽↑™¶sm Scenic Area is base' '£d on the production of traditio λ©nal Chinese medicine,→÷< and the experience of thou>​sands of years of Ejiao cultur£β÷e and ancient traditional Chine ‌♦se medicine method is attracted ♥↑₹as the core attraction₹±. It is the core carrying area of Jinan♣β§ City to build the Internationβ✔al Science and Technology City of TCM±‍∏. The antique buildings in the scenicα€£ area are integrated with natural lγ¥'andscapes, and the produ∑™ction workshop and cultural facilitie£♠s are reflected. The©σ∑βre are both low mountain Ω and green plants, Quanxi Lake Brid✔∞¥ge, pavilion and pavilion, theme archwa&↕y, pharmaceutical cultural landscap←☆ ©e sketches and wall carving Sexual la♦♠™ndscapes, there are also experientia≈≠±l projects such as Hongji Hall ">♥Museum, Le Jingyu Memo∏↓rial Hall, TCM Cultural Wall, Handmade  ↔π→Jiaofang, Hongji Jia∞← ₩ozhuang, Sinosaic Medical Museum, Qβ↕  ifangjiao, Health House, <™Smart Pharmacy, Chinese Medicine Drink™ε÷ Factory and other eα↑∏<xperience projects. Hundr§↕eds of years of weighing in the midd€©le, elegant youthful youth.


The scenic area is th‍<λ→e main theme of the two maδ★Ωjor characteristic tourism of φ>σSunshine and Healthy Scenic Ar§&ea. Four tourist lines have been launc♣→₹≤hed, including Sunshine Industri&₩<al Tour, Research Tour, Chinese Medici©>&®ne Recreation Tour, Ejφα→♣iao Experience Tour. Hand -to -han≤↑₩©d Ejiao, personalized custom -made gl¶•azed crafts, etc., ex ♠perience the "six healing he​♦δalth" projects featur✔★≥ing medical care, participate >β₽<in cultural tourism activi‍✔ties such as Ejiao CultuΩ✔ ≠ral Festival, Holy Wat✔εer Fire, and Sacrifice Ceremony.


In addition, in order"±≠β to enrich the knowledge of tradition‍→✔σal Chinese medicine knowledge, the Hong←"ji Church Scenic Area h™✔λδas developed a series of chεε₹εaracteristic research cou &rses such as tradition≠&♥‍al Chinese medicine sachets, handmade ×¥hawthorn pills, and acupuncture small c¥'lassrooms. Students can watch and par→±♦ ticipate in close range Making tra'‌₽¥ditional Chinese medicine, planti€©↕'ng and picking Chinese medi↔$↑←cinal materials, etc.☆σ₽×, understand the basic authentic me£αdicinal materials of traditional Chin§φ ese medicine, and feel the profoundness ∏ of traditional medical↑→  culture in my country.


In recent years, the scenic★Ω≠ area has actively complied ™<¥with the needs of the ★≈tourism market. It has been put ‍♥♣into use of time -sharing reservatio♠Ω✔₽n systems, intelligent voice exβ×&planation systems, panoramic↔φ VR systems, touristφ‍✔‌ service centers, parking ®≠©lots, 3A tourist toilets, etc. Cγ♣↑atering facilities can acc↓±‍ommodate 1,600 people at the>±★♣ same time. The maximum bearing capac<☆Ω↓ity of the day can reφα&ach 10,000.


Up to now, Hongji Hall of Traditi φ₹onal Chinese Medicine Cultural Tour αδσism Scenic Area has been evaluated→ ∑↑ by the National AAAA -level tourist atφ♥€×traction, the national forest recrea∑ tion base pilot construction unit, the ‌®first batch of Shandong Provincial Ind∑♥ustrial Tourism Demonstration Base, th∏±e first batch of Shandong↕​® Chinese Medicine Health Tourism Demo§ nstration Base, Shandong Proσ✔✘vincial non -heritage t€>ourism experience base, Shanσ∞ε☆dong primary and secondary ✔₽ school research education base, ≤>Shandong science popularizatio•‌'n education base, Jinan idλ₽♦∑eological and political curriculum  >®education practice base, Sha★↑Ωndong University international s✘εΩ÷tudent practice base, etc., attracted f☆→™♥oreign tourists far away from Euras¥&ia to visit Experience, there are as↕÷ many as 500,000 tourists each year, a∑ ™nd the satisfaction rate of questionnaφ‌δires in the scenic area is more than 99✘ ♠%.

The successful evaluation ✘♥ of the National Industrial Tourism D£×σemonstration Base is not only the α®→₩recognition of the devel★ opment of the physical↑♠"§ industry of Lino Group and Hong↓γji Hall Pharmaceutica₹≤βl Group, but also the recπ≠ognition of the opera δ‌ tion and management of the Ho•§ngji Hall of the Traditional Chβ‍inese Medicine Cultural Scenic Are←✘​σa. New motivation. Hongjitang Tradit$βional Chinese Medicine Culture Sce™≥•₩nic Area will continue to ₽↕φuphold the treasures of Ch☆¥γ∏inese medicine, promote the excellent t>'∑raditional Chinese culture ↔σof China, strive to imε♥↓prove the quality of tourism, help ≠>∑promote the global la♣λπ yout of the tourism industry, the a×₩cross the field of tourism service∞≥ φs, the global promotion of the touri↑§sm environment, and the co✔£‍☆mprehensive expansion of the tou>"βrism market. The scenic spotsε↔↓> are made into distinctive provin✔πcial and municipal cultural​'×✔ tourism business cards σ♠‌φand international tourism destination "s, and contribute to the realiz✘←¥ation of the country's establishmen↕​εt of a socialist cultural power.

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